by Allison | Apr 10, 2019 | Digital Audience, Ecommerce, Internet Marketing, search engine optimization, SEO
A solid SEO (search engine optimization) campaign is the foundation of a strong marketing plan. It’s easy to think of SEO as necessary for large companies, both the online and the actual storefront varieties. But it’s equally important, if not more so, for small...
by Allison | Apr 9, 2019 | Digital Search, Ecommerce, search engine optimization, Search Engines, SEO, strategy
Business owners use SEO (search engine optimization) every day to enhance their business. An extensive list of useful tools track usage, aggregate data, and position your firm in front of customers. While SEO specifically refers to the online world, you also have to...
by Allison | Mar 13, 2019 | Google Analytics, Google Trends, Internet Marketing, keywords, Paid Search, search engine optimization, SEO, Social Media
Demystifying Google Analytics in 2020 The very word ‘analytics’ sounds intimidating, especially to a small business owner who barely has the time to peruse Google, let alone use it to grow their own business. The benefit of having data at your fingertips is to...
by Allison | Mar 7, 2019 | Digital Search, Ecommerce, Internet Marketing, keywords, queries, search engine optimization, Search Engines, SEO, strategy
When most people think about search engine optimization or SEO, they immediately think of the most popular search engines like Google, Bing, and Yahoo. However, if you’re in the e-commerce industry, you know there’s more out there than just Google. THINK AMAZON!...
by Allison | Feb 27, 2019 | search engine optimization, Search Engines, SEM, SEO, Social Media, Video For SEO
YouTube isn’t just for Fortnite replays and recipe tutorials. It can be a valuable tool in your SEO arsenal. Now that practically any mobile device is video capable, and are surpassing TVs and computers in watch statistics, videos are a necessary component of your...
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