by Jenna | Jul 11, 2016 | Digital Insights in 2020, Google News, Google Trends, Google Updates
Thanks to mobile, online video is always on-demand—people can watch virtually anywhere, anytime, and on any screen. That means more opportunities to reach consumers. New research from Flamingo and Ipsos Connect uncovers how new video consumption habits can help you...
by Jenna | May 24, 2016 | Digital Insights in 2020, Digital Search, Google Trends, search engine optimization, SEO
Entrepreneur magazine contributor, Mike Templeman, shares his thoughts on the SEO snake oil being solicited by top agencies and advertisers alike. SEO takes time and like Mike references, there is no “overnight” fix or silver bullet that can take you to...
by Jenna | Feb 24, 2016 | Digital Insights in 2020
The vertical lead generation programs for credit cards, auto insurance, mortgages and travel insurance will start winding down Tuesday, February 23.Google’s lead generation product known as Google Compare, will start sunsetting this week. In an email sent to...
by Jenna | Feb 22, 2016 | Digital Insights in 2020, keywords, money, queries, strategy
Structuring campaigns based on personas is can effective, but what happens when you have keyword overlap that dilutes your messaging? Keywords and search queries can mean different things to different people. That’s where intent comes in. You might, for example, have...
by Jenna | Feb 21, 2016 | Data, Digital Insights in 2020, Digital Search, Digital Trends, Google News, optimize
It seems that Google is rolling out a change to Google AdWords that sees 4 ads at the top of the search results, none on the sidebar at all, and an additional 3 ads at the bottom of the search results. This replaces the usual mix of top, bottom and sidebar-heavy...
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