The best tools for automating your SEO
Here’s a fact: effective SEO results require hard work and effort. Anyone who has been in the SEO game for more than a few days knows that earning your website a place in search results is no piece of cake. Not only do you need to carefully plan and execute your strategies, you also need […]
How to check your Domain Authority: 4 tools to useÂ
Domain Authority (DA) is a metric that serves as a handy heuristic in the SEO industry. Put simply, it provides insight into how likely a site is to rank for Source: How to check your Domain Authority: 4 tools to use | Search Engine Watch
SEO vs PPC – how do they go hand in hand? – Best in Australia
In the current technological era, SEO (search engine optimization) and PPC (Pay Per Click) are two major effective marketing techniques. Business vendors from all segments have advertised their business at some point in time. Without the help of SEO and PPC, it is very hard to promote business. Especially, at present, every company needs an […]
How to get started with local SEO
Local SEO proved to be one of the biggest trends throughout 2016 and 2017, and is expected to continue doing so throughout 2018. Businesses that have been able to optimize their on-page and off-page SEO strategies are already reaping the supreme benefits of local SEO. For others, there are undeniable opportunities to begin their local SEO journeys. […]
Why And How Semantic Search Transformed SEO For The Better
Did the introduction of semantic search change the SEO industry for the better, or for worse? Some search optimizers like to complain that “Google is always changing things.†In reality, that’s only a half-truth; Google is always coming out with new updates to improve its search results, but the fundamentals of SEO have remained the same for […]
6 SEO Trends To Watch Out for in 2018Â
The world of search engine optimization (SEO) is indeed ever-changing. From algorithm updates to new SERP features to more sophisticated search tools, we have seen a lot of developments and changes in the SEO field over the past recent years. These shifts in the industry have not only revolutionized the way people conduct search, but […]
3 SEO tasks to start 2018 off with a bang
Wondering where to focus your efforts this year in order to gain an edge over your competitors? Columnist Jeremy Knauff has some ideas. We’re just about three weeks into the new year, and the momentum you establish now can easily set the pace for the rest of your year. I’d like to help you start […]
7 Factors Google Uses To Evaluate Links For SEO
Inbound links are one of the most powerful assets in the world of online marketing. Every link pointing to your website passes authority to your site, making it more authoritative and trustworthy in Google’s eyes. The higher your website’s perceived authority, the higher it’s going to rank in searches, which means more traffic and brand visibility. Thankfully, […]
61% of companies’ name “growing SEO†as their biggest priority in 2018Â
Just 61% of 6,399 global professionals believe their marketing strategy is effective, with many putting SEO as their top priority for 2018, according to new research. Online marketing and SEO firm Reboot sought to investigate how companies feel toward marketing in 2018 – establishing what is a priority, challenge and trend. Key findings include: • […]
SEO BasicsÂ
85% of consumers search for local businesses on the internet. That fact, more than anything else I’ll say in this article, explains the importance of SEO. As I said last week, there are a variety of internet marketing strategies that can help your business get found online. But one of the most important is organic […]