by Jenna | Feb 24, 2016 | Digital Insights in 2020
The vertical lead generation programs for credit cards, auto insurance, mortgages and travel insurance will start winding down Tuesday, February 23.Google’s lead generation product known as Google Compare, will start sunsetting this week. In an email sent to...
by Jenna | Feb 20, 2016 | Audience, BuzzFeed, content is king, Data, Digital Audience, Fast Company, Future of Media, Science
To understand what makes BuzzFeed tick, you need to know how Dao Nguyen thinks about data. NOAH ROBISCHON 02.17.16 6:00 AM As the publisher in charge of BuzzFeed, which has annual revenue in the hundreds of millions of dollars, you might expect Dao Nguyen to be...
by Jenna | Feb 19, 2016 | Apple, Inc, Mark Cuban
The FBI is pressuring Apple to help the agency bypass the iPhone’s security features to unlock the San Bernardino terrorist’s smartphone. Here’s Mark Cuban’s thoughts on the matter. Mark Cuban, entrepreneur and owner of the basketball team the...
by Jenna | Feb 19, 2016 | App Marketing, apps, apps, Digital Insights in 2020, optimize
As the app ecosystem grows, many marketers are turning their sights towards mobile app marketing. Today’s post provides a high-level view of App Store Optimization, and gives tips on how to break into the rapidly expanding world of apps. How to Optimize for App...
by Jenna | Feb 18, 2016 | Digital Insights in 2020, SEO
Even though SEO is a long-term investment, marketers often feel pressured to show progress quickly. Columnist Dan Bagby for Searchengineland provides some ideas for quick wins that can show value while waiting for your longer-term initiatives to start gaining...
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