The concept of a copyright is pretty straightforward: It grants certain parties the right to publish and, importantly, profit from certain materials. Baked into this idea is the exclusion of others able to do so. But with extant and expected regulations on...
American consumers, and just consumers worldwide, have long been in the know about the ubiquitousness of product placement. Many of us with well-trained media-savvy eyes still fail to catch the subtler instances of product placement. Whether it’s on a TikTok...
See the little chat box on the bottom right-hand corner of our website? You probably see these on most websites. And on most websites, that box is commandeered by a chatbot. Although a lot of the time that chatbot has the guise of a human. For this article’s...
A lot of people in the world of A.I. just had their Thanksgiving 2k23 week flat-out ruined because of certain developments in OpenAI. Specifically, the ouster of one Sam Altman, CEO of OpenAI. And shortly thereafter, the board reinstated him as CEO. As of this...
It’s not terribly insightful to note that when a market starts getting hot, businesses in that industry start popping up left and right. Nevertheless, it holds true. This is pretty much exactly what is happening in AI. The result is that many AI trends pop up, and...
Ever since the dawn of SEO, there have been get-ranked-quick solutions that have been hawked to business owners left and right. Most of the time, these “guaranteed rankings” are sort of SEO snake oil. Maybe you will get ranks quick, but it will not last. After a...
Political Ads Are the Main Focus, but Other Industries Must Follow the Rules Picture this: You are scrolling through Meta (or Facebook, if you still want to call it that…) and see a political ad. A gravelly voice over accuses a certain Opposing Candidate of signing a...
Customizable AI is one of the crucial technologies that will benefit business owners in the coming years. The customizable aspect lies in the ability to tailor an AI tool to a specific company’s unique operations. Historically, this has involved fairly...
Business owners are well aware that creating and maintaining a brand image is quite challenging thanks to the Internet. It is a place where people are constantly exposed to content that is designed to make a big impression, and big impressions about the quality of a...
Google’s spam filter algorithm is one of those examples of artificial intelligence that many people are perhaps familiar with, yet do not realize is actually an example of artificial intelligence. It’s like when your navigation app updates in real-time to bad weather...
Within the past year, professional content creators have been able to use a wide number of automated tools that have been boosting productivity. For many workers, these tools may not even be used in their daily lives. But for those who do, it truly does feel as if...
Are you lost in the grocery store? No worries, A.I. can help you find what you are looking for. Artificial intelligence has many grocery chains around the world bringing their operations to a new level of technological sophistication. One example of this is...
Customer engagement in the 21st century is rapidly evolving, and A.I. is greasing the wheels of change more than anything else. What Is Customer Engagement? When we say “customer engagement”, we are not simply referring to getting your business’ name in front of a...
Spotify’s new feature, DJ, is yet another example of how A.I. is growing in sophistication and reach. “DJ” has been available since February of this year, which was when the recent A.I. frenzy really started to pick up. In early August, Spotify announced that DJ has...
Perhaps the biggest update to ChatGPT since its release in November of 2022 was recently announced: It can now browse the Internet for you. As many ChatGPT users know, the chatbot was previously only approved to use data from September 2021 and before. This major...
Picture this: After months of hearing about how A.I. can transform your business, you find yourself willing to make the investment to integrate artificial intelligence into your business. Maybe it was the ads for watsonx on Monday Night Football, maybe it was the GO...
In case you heard, ChatGPT is getting yet another major upgrade: Voice command capabilities. You will now be able to have conversations with ChatGPT that are reminiscent of Siri and Alexa interactions. This announcement from OpenAI comes on the heels of yet another...
Politicians in the United States differ widely on the issue of artificial intelligence, but the state of Pennsylvania seems to be optimistic about the technology. After all, Pennsylvania’s governor Josh Shapiro recently announced that the state government will be...
In November of 2022, the public was blown away by the debut of ChatGPT, which generated text on command. Now, close to a year later, chatbots are part of the daily lives of people around the world. Automated text generation in the workplace has become as commonplace...
At long last, the next-gen version of the undisputed champion of B2B A.I. platforms, IBM Watson, is finally upon us. This upgraded version, named Watsonx, made its announcement earlier this year during the peak of the A.I. frenzy. In July, IBM announced that Watsonx...
Has your business been using Google Bard? In case you missed it, Google Bard–Google’s answer to OpenAI’s/Microsoft’s ChatGPT–is now openly available in a trial phase. Bard is much like ChatGPT in that it is a generative A.I. platform...
Here’s an insurance claim: The bedrock of any great insurance company is a phenomenal ability to assess risk. Skilled risk assessment relies on a company’s predictive abilities. In the quest to make better risk-assessment predictions, insurance companies...
For car dealers, where do you start with implementing artificial intelligence? For every car dealership that is using A.I., there are plenty of dealerships that are wondering what step one is, exactly, for taking advantage of this fast-growing technology. In this GO...
Have you been using the latest custom instructions for ChatGPT? If not, business owners should definitely take advantage of this feature, because it can further optimize your content for your business. Whether it is marketing materials, client outreach messages, or...
Every year, some of the most skilled hackers in the world—at least, the most skilled hackers who are willing to show their faces in public—assemble in Las Vegas for DEF CON. Upwards of 2,000 hackers were in attendance at this year’s conference, according to a report...
People have known for some time that regulations are going to govern A.I. worldwide. You can find examples of this in Italy’s early ban of ChatGPT to the United States Congress getting the wheels going in regulating artificial intelligence. So, things are definitely...
A.I. has the attention of every business owner looking to improve operations, and this is especially true of businesses in the hospitality and tourism industry. Generally acknowledged truth dictates that a customer-centered approach to business is one of the...
When people think of A.I. in the food industry, it is understandable why some people’s imaginations immediately go to robot chefs. Especially considering that restaurants such as White Castle have experimented over the past few years with using robo-chefs such as the...
Our world is continually technologically progressing to societies where the helping hand of A.I. is ubiquitous in people’s everyday professional and personal lives. As this shift occurs, business owners will need answers to some very specific questions about A.I. and...
Remember back to Picture Day in grade school, where you were made to stand in a line somewhat reminiscent of the “queue” of faceless children from Pink Floyd’s rather frightening (if thought-provoking) “Another Brick in the Wall” music video, waiting for minutes upon...
A.I. Is Becoming Essential to the Automotive Industry Many industries, no matter how Hydra-headed the involved operations of any one business may be, have just one thing that could be considered the fulcrum of the entire industry, upon which the entire enterprise...
In the pre-Internet days, there was no need for car dealers to factor in SEO to be a successful dealership. Back then, it was all low-budget commercials with massive colorful numbers being price-slashed to numerically smaller (yet even more visually massive and...
Artificial intelligence continues to play a big role in the state of Kentucky, and vice versa. The Bluegrass State has been seeing some high-tech developments that are sure to make it associated with artificial intelligence alongside its thoroughbred racehorses and...
Kentucky, and the southeast in general, is quickly becoming an alternative to Silicon Valley. Lower living costs, affordable office space, and abundant regional talent drive this phenomenon; plus, it was recently announced that beingAI, a startup company that was a...
The 21st century will likely go down as the century where human work as we know it underwent profound changes. From the widespread legitimation of remote work during coronavirus to the recent A.I. boom, the average human’s workday is going to be defined by greater...
If you are a business owner, you are likely already aware that running a business produces oodles and oodles of data. From customer conversions based on your marketing efforts to the price points of your services across your company’s history, a business’ operations...
Recently, tech leaders from seven of the biggest names in A.I.—Microsoft, Anthropic, Meta, Google, OpenAI, Amazon, Inflection—met with President Biden to reach an agreement on how A.I. companies should operate, with restrictions in place. What this resulted in is a...
Meta has proved itself to be something of an outlier in the A.I. race that kicked off last November with the public release of ChatGPT by San Francisco start-up OpenAI, which is now kind of unofficially owned by Microsoft. Unlike Microsoft, Google, Apple, IBM, and...
Google’s A.I.-driven website crawler is always at work, because the Internet is always at work producing content that needs to be categorized. Every day, businesses alone add a mind-boggling amount of content to the internet. This includes new blog content,...
A.I.-Driven Data Collection Platform Is Essential for Businesses Urgent message for any business owner with an online presence: On July 1st, 2023, there was a great migration from Universal Analytics to Google Analytics 4 (GA4). Ensure your business, or the marketing...
“Fact check, fact check, fact check.” Business owners using chatbots to produce content know this refrain as one of the most well-known pieces of advice. Right now, businesses that are using chatbots to produce content for their sites and social media profiles already...
Thomas Edison and the lightbulb. Alexander Graham Bell and the telephone. Johannes Gutenberg and the printing press. ChatGPT and the flying skateboard. That last one may seem a bit absurd, but AI will become just as essential to the process of inventing as...
After a half year and change of unprecedented “go go go” innovation in the world of A.I. led and funded by the biggest names in tech, the legal system is finally giving these companies a clear message through class-action lawsuits: Slow your roll. Specifically,...
OpenAI has recently released a new feature called “code interpreter”, which is a name that is vague enough to warrant looking up blogs just to find out what a code interpreter even is. It turns out that it is not just some feature that will analyze any code you or...
Artificial Intelligence has become one of the most well-known technologies in the world ever since the public release of ChatGPT in November of 2022. Since then, the AI train (which we will dub the Machine Learning Express) has been hurtling full steam ahead,...
If there is one industry that AI experts are sure will be significantly transformed by innovations in artificial intelligence, it is the legal industry. The reason for this is the obscene amount of paperwork and the drudgery related to the analysis of said paperwork. ...
Everyone from AI experts to the technologically illiterate have realized that AI will change the world as we know it. The AI industry is receiving billions of dollars in investments, and the world’s biggest tech companies are racing to develop AI product lines...
Businesses and Brands Everywhere Are Using A.I., Although It Sometimes Goes Unnoticed The New York Times recently reported about a watch convention that had a very interesting item: A retro-looking computer that allowed attendees to have conversations with a deceased...
Autonomous Farmhands Are Changing the Game Old Macdonald had a farm, A-I-A-I-O! For workers in agriculture everywhere, the implementation of AI in agriculture and the agriculture industry has been steadily becoming the norm for some time now. From AI that can monitor...
Setting Up the Perfect Office Meeting Is No Small Task In theory, the office meeting (now commonly conducted on Zoom) aims to provide an efficient platform for engaging “all hands on deck” and determining the most time-efficient approach to organizing the...
If there are two kinds of jokes that plague the medical community, it is about the handwriting of doctors (which is so notorious that entire research studies have been dedicated to the phenomenon), and certain doctors’ poor bedside manner. Though they may be the...
Optimize Your Web Presence By Following These Rules Google is known for continually rolling out new regulations that online marketers, and the clients they serve, must adapt to in order to retain and gain customer interest—not to mention customers’ dollars. What...
If you are a Pinterest user, then you know that the app has no shortage of recommended pictures for you to analyze. Though it often feels as if a hardworking individual is continually curating content for you, it is actually pretty much all done by Pinterest’s...
If your business is serious about SEO or discovering how to rank on search, then you (or the SEO company you have partnered with) is doubtless familiar with Google Search Console. As a refresher, Google Search Console is a free tool that allows you to see how your...
Google was reportedly shaking in its boots last winter when Microsoft announced that the New Bing would be AI-powered, promising to change search as we know it. This was not long after ChatGPT’s viral debut. Plenty were able to connect the dots as to where Microsoft...
Just last November, ChatGPT wowed the world with the ability to automatically generate text just based on a prompt from a human being. Now, we are already getting to the point where A.I. photo generation is going to become as widely available as text-spouting...
A.I. Saves Researchers Time In Identifying a Good Plan of Action CNN reports that A.I. has recently helped researchers in the healthcare industry develop an antibiotic that could potentially wipe out a form of bacteria that poses a significant health risk. It is just...
Apple Wants a Strong Generative A.I. Team Tech Crunch reported that Apple is looking to expand its A.I. resources, specifically by looking for developers with the expertise required to create generative A.I. Generative A.I. is the kind of A.I. that creates content...
The New York Times recently reported on a case that is one of the most significant examples yet of how A.I. is changing the field of law and the way lawyers operate. The case concerned a flier who was injured on an airline and wanted to sue. The airline, the...
According to a report by WFTS-TV in Tampa, Florida, A.I. has significantly upgraded local traffic regulations. A.I. is able to analyze footage from hundreds of cameras all at once, easily surpassing even the most focused human being. That report reveals that 60% of...
Nobody was surprised that Microsoft and Google joined the ever-growing A.I. race, but the addition of Buzzfeed may surprise some people. According to a recent report by the New York Times, Buzzfeed is starting to gain momentum in its efforts to become a big name in...
It is true that much of the AI progress that has been spearheaded by companies like OpenAI, DeepMind, Google, IBM, Meta, and the like has slowly but surely entered the lives of people all across the globe. Perhaps the most well-known example of this is that...
Meta is planning on making its ChatGPT competitor product, LLaMA (Large Language Model Meta A.I.) available to the public, according to the New York Times. At least, semi-public; you need to be approved by Meta to access the code for LLaMA. How Does Meta Benefit from...
It was only a matter of time before ChatGPT went from our browsers to the app store. According to Bloomberg news, ChatGPT is now available on iPhones in the United States. For plenty of ChatGPT users, this means that you now have much more capabilities when it comes...
After last holiday season’s airline fiasco, when Southwest Airlines left thousands of flyers stranded in airports, many people were wondering just how such things can happen in the age of AI. In fact, one of the biggest critiques of Southwest Airlines was that they...
The Associated Press detailed the testimony that Sam Altman, CEO of ChatGPT creator OpenAI, gave in front of Congress. Specifically, Altman called for the creation of an agency that would specifically provide federal regulations on AI. Such an agency would grant...
Google recently announced that by the end of this year, 2023, over 30 million users will be able to use a host of artificial intelligence services hosted across Google platforms. This is according to a New York Times report on Google’s announcement implementing AI....
A recent New York Times article detailed a professor who is something of an anomaly within the world of education: A teacher who actually wants his students to use AI in the projects that they make for his digital storytelling class. This graduate course on digital...
The National Hockey League (NHL) has introduced digitally enhanced dasherboards that not only bring an innovative and immersive experience to fans but also embrace the power of artificial intelligence (AI). These cutting-edge dasherboards integrate AI technology to...
With backing from software giant Nvidia, along with many venture capital firms, Cohere is looking to be one of the biggest rivals to ChatGPT. For one, the company and Cohere’s AI are headed by two former Google employees who specialized in artificial...
The New York Times reported details about the meeting that took place between officials from the Biden administration and some of the most high-profile A.I. innovators to discuss government regulations. This included the C.E.O.s of tech companies like Google, OpenAI...
Google’s Bard, You.com, Elon Musk’s artificial intelligence startup X.AI’s TruthGPT, have all been hyped up as potential rivals to ChatGPT. However, none of quite failed to generate the interest, or impress users, enough to draw people away from using ChatGPT. For a...
Businesses everywhere rely on Asana to make workplace collaborations easier. If you currently use Asana, then your team will have a new member: An AI tool. Specifically, a predictive AI tool that will give you a better picture of how your company operates. ...
Microsoft, which is the biggest investor in ChatGPT creator OpenAI, has obviously been reaping the benefits of being at the forefront of conversational computing innovations. The latest order of business is adding a chatbot assistant into the Microsoft 365 line of...
An author named Stephen Marche is putting out a novella called “Death of an Author”, which is a murder mystery, according to a profile in the New York Times. He is publishing under the nom de plume Aidan Marchine, not because he thinks his real name isn’t interesting,...
As a business owner, you may have been tempted into using ChatGPT once or twice. Or you may already be using it on a regular basis. So many emails, so little time, so thank god for chatbots. However, you ought to think twice before using ChatGPT for content that...
When you talk with ChatGPT, you talk with, well, ChatGPT. When you talk with Character.ai, you might talk with Elvis, John the Baptist, or Serena Williams. Not literally, of course, but the entire purpose of the company is to offer users the chance to have an...
All around the world, countries are putting restrictions on artificial intelligence, specifically chatbots. Italy recently imposed a ban on ChatGPT, though that ban has been lifted thanks to new privacy controls that OpenAI has added. However, there are still...
Though AI innovations have been hitting the market at an unprecedented rate, it looks like there are going to be some major roadblocks set up for future AI developments. Among these roadblocks is an increasing pressure put on major AI developers like Google and...
Has the Pope really been riding motorcycles, flying fighter jets, and wearing leather jackets during speeches? No, at least not around any cameras, but you are forgiven if you were duped into thinking so, because AI-generated images depicting the leader of the Roman...
Anyone who runs a business that sells physical goods will doubtless be tied into the complex web of the global supply chain. Business owners also know that figuring out the sources for the materials used in their products can be incredibly difficult, or even...
If you are in law school and just read this headline, do not fret: You will likely not be competing with AI if you want to be a trial lawyer. However, it is unlikely that lawyers are going to continue to get away with the lucrative practice of billing clients by the...
For years and years, Bing was the butt of many search-engine jokes. Most of the time, the punchline was yet another variation of the old truism that nobody uses Bing, while everyone and their mother uses Google. But nobody at Google was laughing when Samsung began to...
Recently, ChatGPT suffered a snafu that presented opportunities for data breaches. As a result, ChatGPT underwent an outage during which the problem was resolved. This is important to know because so many business owners have come to rely on ChatGPT to take care of...
Over the past year, there has been a lot of interesting developments in the world of conversational computing AI, which produces the chatbots like ChatGPT that for months now people all around the world have been using to do homework, write social content, or...
After many tech leaders and researchers have, controversially, called for a pause on many high-level AI developments and operations, ChatGPT among them, big-name CEOs like Sundar Pichai at Google have suggested that the AI development will go on as usual. Such a...
Whether you are a business owner trying to improve your own website or are in SEO and looking to help boost your clients’ site traffic, there is one AI tool that you should be using. No, it is not ChatGPT. It is not even a chatbot, believe it or not. The tool is...
A common misconception about artificial intelligence is that AI pulls its solutions out of thin air. In truth, AI agents are not magicians. Instead, they are more like data-dependent analysts that will be effectively useless unless you give them quality data. This is...
We here at Guardian Owl Digital pride ourselves on being on the forefront of AI innovations. Especially when AI intertwines with Social and SEO. So naturally, we welcomed the opportunity to check out HeyOrca’s new AI addition, which automatically generates captions...
Will AI one day be doing our taxes for us? Possibly. Maybe. Or, more likely: The technology will probably be available, and it will be up to you whether you want to automate that work or not. But there is already a Seattle startup called Kredos AI that is designing...
ChatGPT’s release last November was the opening shot to an AI race that is still ongoing. Major tech companies like Google and Microsoft and Meta are all racing to create the most innovative, and profitable, conversational computing platform. Google’s rival to...
When it comes to the ongoing AI wars, there is a whole lot of noise about the next and latest innovation. One of the most recent is the revamped and upgraded version of ChatGPT that goes by the name of GPT-4. In the midst of the Total Noise that has been shrouding...
If ESPN’s latest AI-related endeavor with Disney (which owns ESPN) pays off, then games that look like something out of Space Jam will become the norm. Well, not quite Space Jam, because Disney does not own the rights to those Warner Brothers characters. Let’s go...
It is here already. GPT-4 has been announced.. Ever since ChatGPT shocked the public during its debut just five months ago, in November of 2022, the AI world has seen a boom. That boom was not only in internal development and innovation but in public interest as...
With the recent meteoric rise of chatbots in the consciousness of just about anyone with an Internet connection, people’s understanding of AI is that it will be replacing human workers, such as copywriters. However, the more accurate view is the one that understands...
ChatGPT had a big public moment last November (2022) when its developer, OpenAI, made it open to anyone and everyone with an Internet connection. A decade-and-a-year earlier, IBM Watson made a similar big-splash public debut when it competed on Jeopardy—and won! ...
It seems that ever since the public release of ChatGPT last November, public and, importantly, professional interest in artificial intelligence has increased. Industry insiders have been predicting for some time now that AI is a field that is going to grow and grow....
SEO has always been a difficult trade, as there is always a new trend to jump on to help yield better search results for the content you create. However, there are two growing AI-related trends that businesses creating SEO strategies simply cannot ignore: Chatbots...
Forbes recently reported that a new AI technology named Eyeball is currently changing the world of professional athlete scouting as we know it. Eyeball analyzes video of players in action, letting scouts know, from sometimes very remote distances, key characteristics...
Anyone who has been following Meta knows that it has already publicly debuted (and withdrawn) a chatbot. That chatbot’s name was Galactica, and its ostensible purpose was to provide researchers with assistance. However, trouble was afoot when it turned out that...
Tutoring for students may show a sharp decrease in cost once AI tutors become widespread. If that sounds faintly implausible to you, then consider the fact that chatbots like ChatGPT are created with the goal of being able to impart factual information to humans. ...
Since last November, when ChatGPT was unveiled to humanity, the public has been dazzled by conversational computing platforms that can seemingly write anything with ease. People who use the Internet have surely come across a chatbot before, but not one with so few...
If you do not live in Silicon Valley or follow the tech world’s rapid-fire developments, you can be forgiven for not recognizing You.com. You (i.e., you the reader, not You.com) will hear about them soon enough. However, it will not be long before this San Francisco...
Over the past few years, we have seen White Castle add 100 automated burger-flipping robots named Flippy to their locations. If Flippy can flip a burger and become a mainstay at White Castle, then it is reasonable to predict that ChatGPT will be elbowing human...
After ChatGPT’s free-for-all public debut, a premium has been placed on its services. That costs $20 per month. Now, the public ChatGPT version is still free. However, its massive popularity has revealed it is easy to overload ChatGPT’s servers, so some users get to...
Google attracted a lot of media attention by declaring it is going “code red” on developing AI after seeing ChatGPT’s public debut. That was last November, and their AI developers have been hard at work, apparently, because they already have a competing chatbot...
ChatGPT’s public debut was at once a challenge to and a learning experience for any business, from startups to global enterprises, in the tech world developing AI tools. What is there to learn is how ChatGPT fails, specifically when it creates content that offends...
Historically, the stock market has been shown to swing high and low. If the same can be said of the crypto market, then we have been waiting quite a long time for things to start looking bullish. Apologies if you invested in crypto, but if the crypto bear market ever...
AI has been touted for being incredibly sophisticated in finding out what we want to see by tracking our online activity. Some are looking at the recent revelation, uncovered through research done by free software community Mozilla, that disliking a YouTube video...
AI has been touted for being incredibly sophisticated in finding out what we want to see by tracking our online activity. Some are looking at the recent revelation, uncovered through research done by free software community Mozilla, that disliking a YouTube video...
IBM Watson vs. ChatGPT: A Deeper Look at Their Differences We recently posted an article about two of the most famous chatbots in recent history. In that post, we argued that IBM Watson’s years of experience within a variety of industries, from finance to healthcare,...
In the past few months, AI chatbots have gone from being at the outer edges of the public consciousness to smack dab in the center. There have been plenty of reasons for this, but number one on the list is the high-performance chatbot ChatGPT. What Is ChatGPT? ...
There is a lot of competition in the Attention Olympics. In the Pre-Internet days, businesses only had to compete with each other to capture media viewers’ attention. With the Internet putting individuals and businesses on more equal footing, there are suddenly a...
Companies everywhere across the globe are investing money in artificial intelligence software that brings a new level of efficiency to their operations. For business owners who think this is just a trend, then consider Southwest’s recent meltdown over the holiday...
Whether you are a small business with one or a couple AI tools implemented or an enterprise with a sophisticated suite of AI algorithms at your disposal, something you will need to focus on in the upcoming year, 2023, is just how the world of AI is going to change...
When we talk about Search Engine Optimization (SEO), many of our minds naturally go to traditional search engines such as Google, Bing, even DuckDuckGo. However, more and more people are ditching these traditional search engines for a truly next-gen platform:...
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
What The Digital Antitrust Means for Kentucky Businesses A few years ago, in 2019, Kentucky joined a number of other states in the U.S. to launch an investigation into Google’s role in controlling the online advertising marketplace. Over the ensuing years, the...
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
This article is part of an ongoing series called Machine Learning for Manufacturers, which focuses on the uses for artificial intelligence (AI) in manufacturing. It began with our article introducing machine learning and AI, and continues to spell out the many ways...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Our piece today will focus on the...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. If you have been keeping up with...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Sound it out: ERP. No, it is not...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Today’s entry in our Machine...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Today’s entry in our Machine...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. Today’s entry in our Machine...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. In this piece, we will cover the...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. The topic in this piece is the...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing and supply chain operations. This article will cover how AI...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for product...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for product...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for capacity...
The U.S. is playing a significant role in how the Ukrainian and Russian military crisis is playing out. From shipping arms to offering financial aid, the U.S. is playing its part in a conflict that is of International interest. Though thoughts and prayers are...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for tracking and...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for tracking and...
A Look Behind the Digital Curtain For many users, the Google search engine is a bit of a mystery. Why do some links and pages show up on the first page, and why do others lurk in the no-man’s-land of the second page and beyond? That is a question that SEO, or search...
Is Branding the Most Important Thing? The title of this article may have thrown you off a bit. We do not blame you, because, for many companies, the word “branding” is basically synonymous with “advertising.” Do not worry, we are not telling you to stop any...
Trouble for Google If you are a business owner, you may have recently received an email from Google warning you about a number of changes that the U.S. Senate may bring to the world of digital marketing. For those who did not receive this email, or are perhaps...
This article is part of an ongoing series on the uses for artificial intelligence (AI) in manufacturing, starting with our article introducing machine learning and AI, and their relevance to manufacturing. This article will cover how AI can be used for value creation...
Door to Door No More It is no secret that digital transformation has brought some big changes to the insurance world. In the olden, pre-email days, workers would sell insurance by going door to door, trying to convince homemakers that their (i.e., the workers’)...
AI for Insurance Companies When people hear the phrase “artificial intelligence,” their minds often go to examples like self-driving cars, and do not realize that AI has many uses for businesses of all sizes. Uses that are non-physical and do not involve robots, it...
Content is King A cornerstone of search engine optimization, or SEO, is content creation. It is common knowledge that content, such as blogs and social media posts, play an enormous role in helping businesses show up near the top of the coveted first page of Google....
Acronym overload? Here is some help: AI stands for “artificial intelligence,” and SEO stands for “search engine optimization.” You have probably heard of both before, but are unsure of what they really refer to, or how they can help your business. Our quick rundown...
At Your Request Part of the luxury of a hotel stay is having most of the usual housekeeping tasks out of your hands. Washing towels, cleaning up your room, even the task of making your bed is handled by around-the-clock hotel staff, allowing you to enjoy your stay in...
Hit the Road, Jack The order of 5,000 plush orangutan dolls that your factory just manufactured has just been loaded into the back of the semi-truck for its voyage to the last remaining Toys ‘R’ Us in the world. Thanks to the AI prediction platform you recently...
Costs of Operation For our running example in this article, let us choose the manufacturing of a bowling pin, using just an entire tree per bowling pin, as famously represented in this segment from a certain TV show. Laugh all you want at the comic exaggeration...
Bringing in the Haul Let us pretend that you manufacture those Live, Laugh, Love signs. (If you actually do, then this example will be specially tailored for you.) You have your own way of doing it in your factory, because you have very high standards for creating...
The Price is Right You walk into the Walgreen’s to satiate your post-lunch dessert craving with a Toblerone. (The recent change in creating a gap between the triangles is controversial, but you secretly like it.) Normally, the bar costs you a cool $2.18, but today is...
The Many Facets of Manufacturing When the average person hears the word “manufacturing,” they picture a factory where whatever item their imagination offers—toys, sodas, cars, beer, La-Z-Boy recliners—are bottled or boxed or wrapped after being assembled by either...
There is More to Machine Learning Than Robots Many manufacturers have already implemented more physical AI tools into their operations. Factories all across the world are adding more and more robot arms to many steps in the process, be it in the laboratory or the...
It is not often that a Wall Street trader walks from their job to focus on a different kind of green, namely the agricultural industry. Sara Menker, founder of Gro Intelligence, is one such person, and her goal was to do something about data and agriculture. So no,...
Hiring and firing is one of the biggest processes that a company must have a hold on in order to stay afloat. The problem for many companies, from small businesses to enterprise corporations, is how to attract the best talent, or sift through the mass of applications...
Meta, née Facebook preceding a fairly substantial PR crisis last fall, is at the forefront of the movement to make the metaverse as widespread and widely used as social media like Snapchat or Instagram. Many people continue to scratch their heads about the metaverse,...
Many jobs involve repetitive tasks that can lead to a weariness and fatigue in the worker, which in turn leads to sloppier, more error-prone performance. As mentioned, sometimes the task is repetitive, like filing insurance claims, but other times the tasks are...
Facebook, d/b/a Meta, is front-and-center in the debate around content regulation. Recently, in case you missed it (if that is even possible for someone online), Facebook has ignited social media, and other media platforms, aflame after a former employee and current...
Your average iPhone has multiple cameras and microphones. Your average laptop has at least one of each. It is easy to get paranoid that people are watching and listening in on you when you are least suspecting it. But you can rest easy—it is not people listening in,...
Data is at the core of so many decisions in the digital age. To some, data is considered the gold that is stored in the digital bank vault of any given company. When you want to figure out how to best market to your customer base, you consult your data. When you...
It is well-known that artificial intelligence is changing the face of tech as we know it. Social media companies like Facebook (or should we say Meta?) have been upfront and transparent about at least some of the processes they have automated, such as content...
It is not always the case that you are the one who is looking for those who are lost. Sometimes, they are seeking your help. A conversational computing platform, another AI tool offered by Findability Sciences, will be there 24/7 for anyone who is looking to get in...
If you have not been paying attention to the digital world’s latest advances—actual, proposed, or in-development—, then there is one word above all else that you ought to familiarize yourself with: Metaverse. The word went global after Facebook, stumbling from the...
One of the biggest worries for businesses using AI, and their customers who are the target of those AI services, is that the data is not protected. More precisely, there is a fear, understandable but ultimately unfounded, that the data being used by the AI agent is...
When we tell you that advances in artificial intelligence are being incorporated into schools everywhere, from pre-school to the university level, you may have a few ideas as to what this resembles. Some of your ideas may actually have an analogue to reality. For...
Outsourcing has been a practice of companies big and small, major and minor, for a long time now, and that process is being streamlined through innovations in artificial intelligence, as seen in companies such as Findability Sciences’ BPO services. BPO stands for...
Few fields have enjoyed as much growth in the past few centuries as telecommunications. Humble beginnings can be found in Alexander Graham Bell’s introduction of the telephone into society, or the inclusion of the television into the majority of American homes in the...
From Amazon to Zappos, online shopping is has become most people’s preferred method for buying products they need and do not need, along with items that we probably would not have encountered on a trip to the local Target, such as garden gnomes riding dogs. Whatever...
“Intelligence” tends to denote how smart a person is, which in turn typically refers to a person’s aptitude for the traditional school subjects like math and science. A person’s ability to understand knowledge and, importantly, apply it, is the measure of their...
American auto giant General Motors has been pedal to the metal in the race to incorporate artificial intelligence into the world of automobiles in innovative ways, and at the forefront of those efforts is its self-driving automobile unit, Cruise, based in San...
If you want to know what the future of America will look like, you can be assured, based primarily on efforts taking place in business and education and research institutions, that there will be widespread use of AI, and American politicians are helping foster this...
In recent months, a whistleblower who was previously employed by Facebook revealed that the company was often completely aware that content such as eating disorder posts and racist messages were being posted on this site. This ignited fierce debate between people who...
Have you ever met a criminal hacker? In credit card fraud, pretty much every purchase you make is information that can be exploited. This is especially true if you are an online shopper. Credit card fraud is only getting worse, with a 40% increase in cases reported...
Should I rob a bank if I am poor? Is it okay to clean a toilet bowl with a wedding dress? Can I stab a cheeseburger? These odd questions are some of the examples that are used as examples on the website for Delphi, the prototype of an artificial intelligence moral...
Many controversies have sprung up in the the world of AI recently, many of which involve the problem of bias or just poor ethical judgment in a machine learning agent. Examples include algorithms that screen potential home renters or buyers having a bias against...
Debt collections, in its various forms, tend to be represented by a human, either the creditor themself or sent by a creditor, demanding payment from the debtor. A landlord knocking on the door demanding rent. A tough guy who is probably connected to the mob that...
You may have heard the phrase “digital transformation” being tossed around lately, but may be wondering what exactly it means. Digital transformation has gone under a number of names over the past few decades, most notably “digitization,” but the meaning has not...
When you hear of AI and restaurants, your mind may immediately imagine a frustrating experience with an automated cashier at a McDonald’s, repeating for the eleventh time that you want a Quarter Pounder, not a “Quart of Powerade.” Rest assured, this is not quite what...
There’s ALOT of talk about AI. Many digital agencies claim to have it, few actually do. Most owners we speak to don’t even care to understand it they just want to know how it will impact their business. If you’re a decision maker, below are a...
This is the forty-ninth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will open back up our discussion of reinforcement learning, a topic we delved into a fair number of articles ago, for the purpose of filling you in...
This is the forty-eighth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue our discussion of the main topic of our last essay, which is the combination of two popular forms of machine learning: Analytical...
This is the forty-seventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will move our discussion of the main topic of the last few essays, a concept that is called “Analytical Learning,” which includes the popular form...
This is the forty-sixth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue our discussion of a concept that is called “Analytical Learning,” which includes a popular form of learning called “explanation-based...
This is the forty-fifth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce a concept that is called “Analytical Learning,” which includes a popular form of learning called “explanation-based learning,” which...
This is the forty-fourth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue our lesson on the concept of learning sets of rules in machine learning. We will dive deeper into the process of learning a “set” of...
This is the forty-third article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce the concept of learning sets of rules in machine learning. We’ll illustrate what it means to learn a “set” of rules (it is not a...
This is the forty-second article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of genetic algorithms, which is a form of learning that finds its basis in the biological concept of evolution. We will...
This is the forty-first article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce genetic algorithms, which is a form of learning that finds its basis in the biological concept of evolution. You’re back in grade...
This is the fortieth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of lazy vs. eager learning by going over the benefits and drawbacks of lazy learning and covering a few of the most popular...
This is the thirty-ninth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will outline the difference between lazy vs. eager learning. It is the day of the big test, and you feel woefully over-prepared. You have...
This is the thirty-eighth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of computational learning theory, a school of thought dedicated to answering or even just pondering some of the most...
This is the thirty-seventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce computational learning theory, a school of thought dedicated to answering or even just pondering some of the most profound,...
This is the thirty-sixth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will go further into detail on Bayesian learning, one of the key approaches to learning in the machine learning field, covering the different ways...
This is the thirty-fifth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will go into detail on Bayesian learning, one of the key approaches to learning in the machine learning field. If you’ve made it this far in the...
This is the thirty-fourth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will give a brief overview of the history of machine learning. Our previous article dealt with the capability of a machine learning agent to reach...
Anyone who has been paying attention to the world of social media in the past few weeks knows that Facebook has been broiled yet again in controversy. In the midst of all this controversy, Facebook happily charges on, with a name change to boot. That’s right, from...
If we were to tell you that, in the future, many medical processes will be automated, would you be scared or elated? If you are scared, then you probably need us to elaborate on the exact kind of medical processes that AI is going to be helping with. Do not worry,...
This is the thirty-third article in a series dedicated to the various aspects of machine learning (ML). Today’s article will detail a major development in the field of artificial intelligence, which is the restoration of art. We’ll go over some of the key machine...
This is the thirty-second article in a series dedicated to the various aspects of machine learning (ML). Today’s article will discuss the decision-making behind choosing one learning algorithm over another, a key aspect of the machine learning process. There’s more...
This is the thirty-first article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover confidence intervals, a key aspect of the machine learning process of evaluating a learned hypothesis. Additionally, this article will...
This is the thirtieth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will dive into the machine learning process of evaluating a learned hypothesis, and what methods an agent employs to do such a thing. If you’ve ever...
Facebook has been under fire lately for a number of reasons. The social media giant’s four-hour shutdown was a major controversy, as many users wondered how exactly one of the biggest tech companies in the world could suffer such a disastrous hiccup. Then, a former...
This is the twenty-ninth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will discuss the problems to be found in the machine learning process of evaluating a learned hypothesis. Many Americans have heard the legend...
This is the twenty-eighth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will extend the discussion of the types of environments an AI agent will need to deal with. Our last article in the series covered a few of the...
This is the twenty-seventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover the types of environments an AI agent will need to deal with. Driving on the highway during a heavy downpour is one of the most...
This is the twenty-sixth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover backpropagation algorithms, which is the most important type of learning method employed for neural networks in machine learning agents. ...
This is the twenty-fifth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover common types of search algorithms in machine learning. When we are running down our many options for dinner, we tend to do a mental...
This is the twenty-fourth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover common machine learning problems that neural networks are good at solving. The mind is a jungle. Or the ocean. Take your pick. Whatever...
This is the twenty-third article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of bias in Machine Learning agents by focusing on the bad kind of bias, where an agent will make decisions that...
This is the twenty-second article in a series dedicated to the various aspects of machine learning (ML). Today’s article will dive into the issue of bias in Machine Learning agents, specifically biases in the process of induction. Note that this is not covering bias...
This is the twenty-first article in a series dedicated to the various aspects of machine learning (ML). Today’s article will explain another fundamental aspect of machine learning, which is concept learning. We’ll tell you how it is that a machine learning agent,...
This is the twentieth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce a “basic” language of many machine learning agents, which is First Order Logic (FOL). We’ll show how this language allows for logical...
This is the nineteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will focus on the design of learning systems, providing an overview of essential concepts like target functions and representations of target...
This is the eighteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will discuss the problem of creating ethical agents in the field of machine learning, demonstrating why it is important for developers to think of the...
This is the seventeenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will cover a field of AI that can be physically viewed in action: Robotics. We will specifically focus on how aspects of machine learning play a role...
This is the sixteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce one of the most innovative and essential fields of AI: computer vision (CV). Like language, the ability to see is something that many...
This is the fifteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of natural language processing (NLP) by considering how it can be assisted by deep learning, another major field of...
The social media outage yesterday impacted online giants like Facebook, Instagram, and Whatsapp, shutting these sites down for a record time, lasting around six hours in total. Though this may have spawned jokes galore about people’s dependency on social media, it was...
This is the fourteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will continue the discussion of natural language processing (NLP) by covering a few of the essential components that go into the development on an NLP...
This is the thirteenth article in a series dedicated to the various aspects of machine learning (ML). Today’s article will introduce the concept of natural language processing (NLP) and cover the role of natural language processing in machine learning. ...
Ready…Set…Go! 🕹️ Nearly everyone has experienced playing a particular video game at least once – or perhaps a thousand times — and learned the rules and patterns through repetition alone. Take Candy Crush for example. Remember when that...
This is the eleventh article in a series dedicated to the various aspects of machine learning (ML). Today’s article will provide a general overview of reinforcement learning (RL), which is distinguished from other types of machine learning because of its...
This is the tenth article in a series dedicated to the various aspects of machine learning. Today’s article will step back from the specific types of learning algorithms and focus on the problem of overfitting and the solution of generalization, the latter of which is...
Over the past five or so years, SEO content creation has seen a sharp decline. This isn’t from laziness on the part of the creators, but rather from a series of content crackdowns being pushed by Big Content, AKA search engines and social media sites like...
This is the ninth article in a series dedicated to the various aspects of machine learning. Today’s article will be continuing the discussion on learning algorithms, with a focus on ensemble learning, which can help agents work around complications brought about by...
This is the eighth article in a series dedicated to the various aspects of machine learning. Today’s article will go in-depth on one of the most widely-used forms of machine learning, which is decision tree algorithms. This piece will offer insight into a few aspects...
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning Part 7 This is the seventh article in a series dedicated to the various aspects of machine learning. Today’s article will cover the types of clustering used in machine learning, offering...
This is the sixth article in a series dedicated to the various aspects of machine learning. Today’s article will break types of algorithms used in machine learning, offering insight into the various ways that ML agents make use of data. Our previous article on the...
This is the fifth article in a series dedicated to the various aspects of machine learning. Today’s article will outline what is called the machine learning cycle, which is a breakdown of how a machine learning agent begins from an untrained agent to a capable and...
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning Part 4 This is the fourth article in a series dedicated to the various aspects of machine learning. Today’s article will continue the “learning” theme of the last article by providing an...
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning This is the third article in a series dedicated to the wide-ranging and various aspects of machine learning. Today’s article will focus on the multiple learning techniques that a machine...
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning in 2021 Part II This is the second article in a series dedicated to the wide-ranging and various aspects of machine learning. Today’s article will focus on a staple of any machine learning...
Reading, Writing, Arithmetic, Robotics: What to Know About Machine Learning This is the first article in a series dedicated to the wide-ranging and various aspects of machine learning. We are kicking off this series with a toe-in-the-water introductory article that...
Ready for Farming 4.0? We are.Implementing persona modeling into your farm can make an immeasurable impact on the trajectory of your business. So what is persona modeling and how does it exactly intersect with agriculture? In general terms, persona modeling involves...
Creative Touch Up is Creative Certainty! Powered by Findability Sciences Touch Up works to improve your company’s marketing strategy before you put dollars behind planned advertising images. This Findability Sciences technology has predicted over a million images and...
When you think of YouTube, you think of audio, right? Well, think again. According to YouTube, as users have been spending more time at home, more of them have been looking for audio-based content (think virtual concerts, podcasts, workouts). So the media...
Google’s ‘Project Bernanke’ and ‘Jedi Blue’ Are Out in the Open. Will Advertisers Care? In Texas at the end of 2020, ten states filed a joint antitrust lawsuit against Google for allegedly monopolizing the digital advertising industry. The states claim that Google,...
LinkedIn Ads Guide Offers a Handy Resource for Marketers Earlier in 2021, Microsoft (which owns LinkedIn) noted that LinkedIn sessions jumped 30% in the last quarter of last year, accompanied by a 23% increase in quarterly revenue. As we emerge from the pandemic,...
A Field Guide to Local SEO Success Want to crush the competition and cultivate more customers close to you? Here are steps you can take right now to build your online presence and sell more in your area. Nurture Your Listings. Google My Business is the place...
You probably already know that Google offers a free service called Google Search Console. It gives you an inside look at your website’s presence in Google search results, so you can find and fix issues that are hindering your search rankings. Basically, it helps you...
In May, Core Web Vitals will become part of Google’s algorithms. They measure your website’s loading, interactivity and visual stability — site speed factors that matter to search engines. So now is the time for websites to tackle the Page Experience Update. ...
Seven Ideas for YouTube Videos That Sell As you map out your digital marketing strategy, it’s easy to overlook YouTube. But consider this: with over 2 billion viewers every month and rising usage on TVs, you ignore it at your own peril. YouTube’s ad choices,...
When all of us in the Guardian Owl Nest get together (virtually, of course!), it doesn’t take long for our conversations to land on sports-related stories and references. We have several fitness lovers and youth sports coaches among our ranks, so it makes sense! ...
Did you just write another check for broadcast TV? I get it, it’s one of your most expensive addictions and the easiest way to spend that marketing budget. Just call your TV rep and invest a million dollars. You’ll get a call in 30 days telling you...
Your Social media has extraordinary power to extend your reach, to capture customers and prospects, and to drive sales. But the social channel is often treated like the stepchild of marketing. It certainly gets adopted for the low cost of entry, but maybe for that...
Guardian Owl Digital was created to help provide integrity and transparency in the chaos of the internet world and certainly, in times of an uncertain future. We have compiled 7 ways businesses can utilize seo and digital marketing to now to help you through...
It’s no big news flash. Today’s consumer reality revolves around the internet. When it comes to the average American consumer’s shopping, purchasing, and entertainment viewing habits, the internet is at the heart of it all. No surprise, the Coronavirus pandemic...
Machine Learning Executive Education Series Intro 2020 Ok seriously, what is Machine Learning? How often do you click on a sponsored advertisement on Instagram, Facebook, YouTube or any other website? How often do you spot an advertisement on your news feed when...
The statistics are staggering. Currently valued at nearly $7 trillion, Big Tech’s collective worth is up from $2 trillion only five years ago. (And yep, that’s trillion with a “T”, folks.) How many other industries can boast such an economic impact, not to mention 250...
Have you been intrigued by the social media phenomenon that is Tik Tok but are hesitant to download because of the invasive terms of service? Your tried and true social media bestie has the solution for you. Instagram Reels! Instagram rolled out their answer to the...
Big news on the local seo front has been made official by Google. After testing paid subscription services for Google My Business back in April 2019, Google is making the rollout available to all. As a business owner you can now join the Google Guaranteed...
When people think of search engines, they often think of Google. Google, while it is the largest search engine, is not the only one that matters when discussing your SEO strategy. Bing is another search engine that’s name is also worth mentioning. It is now the...
YouTube is a platform that should be of interest to any businesses wanting to sell products online. The site hosts a huge audience that is both active and engaged. YouTube boasts roughly 2 BILLION active monthly users, and each session averages around 6 pageviews....
The internet is a big place, so to power around 30% of its websites is quite an impressive claim. It’s a claim that belongs to WordPress, which has steadily become one of the strongest forces for helping the internet function since 2003. It makes sense why...
Nearly everyone has heard of Google Maps, but you’ve also heard of another navigation app by the name of “Waze”. Along with Google Maps, Waze is another top competitor in the navigation app category. In 2013, it was acquired by Google, and since then the app has taken...
The search engine world continues to evolve despite quarantine and this week, it was with a new core algorithm update. This update started to go live on Monday afternoon and Google stated it will “take up to 1 to 2 weeks to fully roll out.” The last update announced...
Here are 3 Things to Look out for when choosing a local seo agency. There are so many ad agencies out there selling “seo” as a service offering. Yet, so few agencies actually know how to manage a seo team and more importantly, gain success from their on site...
The reality is that in 2020 consumers have more options than ever before. The way products and services are found online is continually changing. SEO is the process that will determine what options consumers see first and businesses must adapt to be able to account...
The search term “Froggle” started trending overnight as Google released breaking news stating that Google Shopping Ads are now free. Beginning next week starting April 27th Google Shopping will be considered “free listings” in the United...
10 Steps to SEO for a Startup Today we’re going to talk about the 10 steps for SEO as a startup. So what defines a startup online? At Guardian Owl Digital, we define a startup as a website that has less than 50 pages. Even if you’re looking at your website...
15 Ways Businesses Can Utilize SEO & Digital Marketing During Coronavirus Many business owners are finding themselves involuntarily giving up freedoms for the safety and health of others. These are uncertain times for every business owner no matter the industry....
Why You Should Not Pause Digital Marketing Efforts Amid Virus We as Americans have found ourselves in an unprecedented time in recent weeks. It seems more and more restrictions are being placed on businesses and the public each hour. Restaurants and bars closing,...
Keyword Research for SEO in 2020 As business owners navigate the search engine world, the term “keyword research” is important to know for SEO purposes. If you are new to the SEO world, essentially keyword research is the process of discovering key terms and phrases...
How Content is Changing for SEO in 2020 In 2020, writing the right content will be key for local ranking and increased organic presence. Users (and Google) want content, and it can help your website rank greatly if it’s relevant to your business. Just having...
Internal Linking for SEO Let’s talk about internal links for SEO. Content is king only if you have a lot of visitors coming to your website reading the content and Google sees you as authoritative in the subject, thus ranking you higher in the...
LinkedIn Marketing & Your Business in 2020 For a very long time, we were very skeptical about LinkedIn and certainly LinkedIn as it applied to businesses. Truth be told, much of our skepticism came from lack of knowledge and an understanding of growth...
Looking For a Business Partner? Forbes Feature – Guardian Owl Digital In 2019 I bought out a partner and learned business principles that would be hard to replicate in an MBA program or boardroom. My experience, in particular, started out great — with two people...
SEO Trends to Watch for in 2020 [ctct form=”10884″ show_title=”false”] Every year at Guardian Owl Digital we take a look back and ask the question, “What tactics will move the needle most for businesses in ranking on search engine result pages...
Google Ads Optimization Score Now Available for Display Google’s Optimization score and recommendations within Google Ads platform help aid in advising campaign managers on prioritizing improvement opportunities. The Optimization Score is an...
How Long Should a Blog Post Be for SEO? What is the perfect word count for a blog post? What will catch the interest and keep it? What amount of content hits that sweet spot? Allison Taylor is here to give you a quick tip for SEO when blogging. Tune in to learn...
Why Are My Youtube Videos Not Receiving Views? How DO you optimize your Youtube videos? Not everyone is comfortable jumping in front of a camera and uploading it for anyone to see. However, it may be a necessary evil when attempting to become visible...
Google Tag Assistant and Why You Need It Tag Assistant helps to troubleshoot installation of various Google tags including Google Analytics, Google Tag Manager and...
Boo! Google Releases Bert, the Largest Algorithm Change in 5 Years 1 in every 10 search queries will be affected. This big release drills down to this; Google being able to understand search queries, by humans, even better. This is the biggest release since...
What is Google My Business & Google Maps A family of four is deciding on a restaurant for Sunday night dinner. The kids are having a hard time agreeing before the parents settle on a local Italian restaurant. They search the location on Google Maps and begin...
The Five Most Key Takeaways from This Blog Post A.I. is making it easier to differentiate advertisements to fit on a wealth of different platforms and audiences. The key technology that allows this to happen is generative A.I., which can create “from...
The Five Most Key Takeaways from This Blog Post Google’s latest version of its image-generating A.I. is Imagen 3. Subscribers to the Gemini Advanced service will have access to it. This comes after just about half a year of Google laying low from the...
The Five Most Key Takeaways from This Blog Post Though by most people’s calculus the risk–reward of publishing A.I.-generated reviews would seem to be too risk-heavy in final analysis to really consider doing, there are indeed some notable high-profile examples...
The Five Most Key Takeaways from This Blog Post There have been many efforts to mitigate the problem of identifying A.I.-generated content on the web. One of the more prominent solutions that has plenty of industry-wide support is “content provenance”,...
The Five Most Key Takeaways from This Blog Post A recent article by The New York Times covers and offers examples of a potential problem in the realm of artificial intelligence, which is training A.I. on A.I.-generated data, a practice that could lead to what the...
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