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Snickers Blazes a Trail for Business Owners Looking to Use Gen A.I. in Interactive Marketing

Snickers Blazes a Trail for Business Owners Looking to Use Gen A.I. in Interactive Marketing

by | Aug 2, 2024 | Artificial Intelligence, Audience, Best Digital Marketing Insights Online, Big Tech, Business, Future of Media, Machine Learning

The Five Most Key Takeaways from This Blog Post Snickers is leveraging gen A.I. in a campaign that is an innovation on the existing, classic “celebrity endorsement” marketing technique. But further analysis shows that this is also a form of interactive...
A.I. in SEO: What to Know from the Leaks about the Google Search Engine Ranking Algorithm

A.I. in SEO: What to Know from the Leaks about the Google Search Engine Ranking Algorithm

by | Jul 12, 2024 | Artificial Intelligence, Best Digital Marketing Insights Online, Big Tech, Search Engine Marketing, search engine optimization, Search Engines, SEO, Seo for Startups

The Five Most Key Takeaways from This Blog Post An internal source at Google leaked a ton of information about how Google’s automated search engine ranking algorithms work.  Among the findings is that user clicks are more or less seen as votes about what content...
How Are Property Managers Using A.I.?

How Are Property Managers Using A.I.?

by | Jul 12, 2024 | Artificial Intelligence, Best Digital Marketing Insights Online, Digital Audience, Digital Trends, Fast Company, Machine Learning, search engine optimization

The Five Key Takeaways from This Article Property managers are increasingly finding more and more interesting applications for A.I. across their properties.  Predictive analytics can identify when certain machines (e.g., A.C. units) may need maintenance, repair, or...