How does your SEM strategy affect your bottom line? Let’s take a look at how search plays a role in your marketing goals on Search Engine Journal. SEM is considered one of the most powerful marketing channels. But does SEM really help drive traffic to your site?...
If they find your brand, it is because they want to, not because they were lead there by advertising or flashy marketing tactics. As a content marketer, I am a huge fan of letting new customers find your company naturally. It’s basically “permission marketing.” If...
Few types of online business can benefit from SEO more than e-commerce websites that allow for direct consumer transactions. Not only can you secure more web traffic (and a larger stream of revenue), you can also optimize specific product pages to funnel traffic to...
[G o o d] Morning #digital friends! Not sure where we’d be without ☕️????.#didyouknow Neurofuse, one of the most popular nootropic formulations out there, was originally developed by Harvard students looking to gain an academic edge but not interested in the...
Google stated that 82% of TV ad-driven searches during the Super Bowl occurred on mobile devices. This year, the ads drove 7.5 million incremental searches during the game which was a 40 percent higher lift than last year. The winning Super Bowl Ad of 2016? Audi,...
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