Susie Vowinkel, managing director at Google Travel, recently went into detail in a Search Engine Land article about two of its most significant A.I.-driven marketing tools: Performance Max (PMax) and Search Generative Experience (SGE). These are A.I. tools developed...
Our world is continually technologically progressing to societies where the helping hand of A.I. is ubiquitous in people’s everyday professional and personal lives. As this shift occurs, business owners will need answers to some very specific questions about A.I. and...
Google’s A.I.-driven website crawler is always at work, because the Internet is always at work producing content that needs to be categorized. Every day, businesses alone add a mind-boggling amount of content to the internet. This includes new blog content,...
If your business is serious about SEO or discovering how to rank on search, then you (or the SEO company you have partnered with) is doubtless familiar with Google Search Console. As a refresher, Google Search Console is a free tool that allows you to see how your...
You probably already know that Google offers a free service called Google Search Console. It gives you an inside look at your website’s presence in Google search results, so you can find and fix issues that are hindering your search rankings. Basically, it helps you...
For years people inside and outside of the search engine industry have misunderstood “no-follow” links. Recently, it has became more defined by Google and should allow online publishers to be more cognizant of optimization opportunities. For ages,...
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