A Look Behind the Digital Curtain For many users, the Google search engine is a bit of a mystery. Why do some links and pages show up on the first page, and why do others lurk in the no-man’s-land of the second page and beyond? That is a question that SEO, or search...
The search engine world continues to evolve despite quarantine and this week, it was with a new core algorithm update. This update started to go live on Monday afternoon and Google stated it will “take up to 1 to 2 weeks to fully roll out.” The last update announced...
What is Google My Business & Google Maps A family of four is deciding on a restaurant for Sunday night dinner. The kids are having a hard time agreeing before the parents settle on a local Italian restaurant. They search the location on Google Maps and begin...
For years people inside and outside of the search engine industry have misunderstood “no-follow” links. Recently, it has became more defined by Google and should allow online publishers to be more cognizant of optimization opportunities. For ages,...
Google Maps vs. Waze It’s hard to imagine Google having serious competition, but when it comes to their navigation app, Google Maps, there appears to be another contender: Waze. Waze has been around since 2006, operating originally under the name FreeMap Israel. Since...
The Google Chrome browser warns users if a website is not SSL-enabled by displaying a “not secure” message next to the URL. This, along with the proliferation of data hacking, should be reasons enough to have your site certified as secure (HTTP versus HTTPS). SSL...
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