by Allison | Jul 11, 2019 | Best Digital Marketing Insights Online, Digital Audience, Digital Trends, Ecommerce, Future of Media, Guardian Owl Digital Marketing, Internet Marketing, Social Media, Video For SEO, Youtube
When is an algorithm not a rule? When a human being doesn’t set it up. Sites such as YouTube use ‘machine learning’ to make their algorithms more robust and accurate. The main concept behind machine learning is that an application becomes more intuitive the more use...
by Allison | Jun 6, 2019 | Data, Digital Audience, Digital Trends, Ecommerce, Future of Media, Google Ads, Google News, SEO, strategy
Google’s machine-learning algorithm, RankBrain, sounds like something out of a science fiction movie. But, by producing results that would make even Skynet proud, it helps make all of our lives easier. RankBrain is a core component of Google’s algorithm, which is...
by Allison | Mar 21, 2019 | Best Digital Marketing Insights Online, Digital Search, Digital Trends, Future of Media, Google Trends, Internet Marketing, Paid Search, search engine optimization, SEO, Social Media
You simply cannot afford NOT to manage your business’s online reputation. Think of it as a powerful tool in your online marketing toolbox. How did the first marketing pioneers even know what their customers thought of them? A hundred years ago, the only way Coca Cola...
by Allison | Jan 31, 2019 | Best Digital Marketing Insights Online, Future of Media, Internet Marketing, Social Media, strategy
Has the idea of running a blog on your website been on the backburner? If you are like most entrepreneurs, the answer is “yes, for an embarrassingly long time.” But who has the time or mental capacity to sit down and think up a topic, let alone write a clever article...
by Jenna | Dec 30, 2018 | Best Digital Marketing Insights Online, Digital Audience, Ecommerce, Future of Media, Google AI, Guardian Owl Digital Marketing, search engine optimization, Search Engines, SEM, SEO, Social Media, Tech Culture
Why You’re Business Should Be Using Pinterest In 2019 Fifty percent of people made a purchase after seeing a Promoted pin and 67% say they’ve discovered a new brand or product from content on the network. If your ideal client or buyer uses Pinterest in their...
by Jenna | Dec 10, 2018 | Best Digital Marketing Insights Online, Data, Digital Trends, Future of Media, Google Ads, Google AI, Google News, Guardian Owl Digital Marketing, Internet Marketing
Google Al For Digital Marketers in 2019 will change the way you see the industry We have reached a period in our generation where technology is slowly seeping into the micro moments of our daily lives. Whether it’s utilizing Google Home to order a pizza, ask the...
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