How to Increase ROI of PPC Campaigns with Website Pop Ups
Pay per click (PPC) advertising takes both time and money. It’s difficult to execute a successful strategy as well. However, there’s a ton of value in it and if you can get it right, your business can greatly benefit. In this post, we’ll take a look at how you can increase PPC ROI through the […]
Link profile analysis: How to prevent penalties by being proactive
Columnist Brian Harnish tackles how to analyze links from a Google Webmaster Guidelines perspective, and how to make sure that your client’s linking activities don’t cause them to lose everything they have gained. As most SEOs know, links are still extremely important to ranking highly in the Google search results. In fact, a recent study performed […]
3 Paid Marketing Secrets that Will Double Your Brand’s Reach Overnight – Forbes
If they find your brand, it is because they want to, not because they were lead there by advertising or flashy marketing tactics. As a content marketer, I am a huge fan of letting new customers find your company naturally. It’s basically “permission marketing.†If they find your brand, it is because they want to, […]
The continuing rise of voice search and how you can adapt to it | Search Engine Watch
Google’s I/O developer conference brought several huge announcements about Google’s future direction and projects, including two new technologies which demonstrate just how importantvoice search and natural language processing are to the company’s future development. The first, Google Assistant, is a voice-activated digital assistant which builds on “all [Google’s] years of investment in deeply understanding users’ […]
7 e-commerce SEO trends we’re seeing in 2016
Few types of online business can benefit from SEO more than e-commerce websites that allow for direct consumer transactions. Not only can you secure more web traffic (and a larger stream of revenue), you can also optimize specific product pages to funnel traffic to your most profitable or popular pages. But SEOÂ (and e-commerce in general) […]
Redesigning the Remote: How Online Video Changes the Way Viewers Tune In – Think with Google
Video used to be confined to a TV screen in the living room. If people wanted to watch the game, snuggle up with a romantic comedy, or see what was happening in the world, they picked up a remote and flipped through the channels. Mobile has changed all of that, allowing viewers to tune in […]
Redesigning the Remote: How Online Video Changes the Way Viewers Tune In – Think with Google
Thanks to mobile, online video is always on-demand—people can watch virtually anywhere, anytime, and on any screen. That means more opportunities to reach consumers. New research from Flamingo and Ipsos Connect uncovers how new video consumption habits can help you meet your audience. Put Google research and insight behind your thinking Video used to be […]
Google Doodle goes to the birds for bird-watcher Phoebe Snetsinger – CNET
By the time of her death, Snetsinger had seen 8,398 species of birds. Passionate and dedicated birder Phoebe Snetsinger, born in 1931, remains one of the world’s most prolific. At the time of her death, in 1999, she had seen 8,398 species of the estimated 10,000 known species in the world, more than anyone else in […]
Companies Will Spend $65 Billion on SEO in 2016, Much of it Will Be Wasted
Entrepreneur magazine contributor, Mike Templeman, shares his thoughts on the SEO snake oil being solicited by top agencies and advertisers alike. Â SEO takes time and like Mike references, there is no “overnight” fix or silver bullet that can take you to the top. ———–> Don’t get burned by a snake oil salesperson when it comes […]
GOOGLE develops a deep learning neural network program
GOOGLE developes a deep learning neural network program. Thats a useful network program. The program name is Planet and uses earning neuralnetwork program. Thanks to Google, a new artificial intelligence systemis outperforming humans in spotting the origins of images. Google has unveiled a new system to identify where photos are taken. The task, simple when images […]