by Guardian Owl | Jun 15, 2017 | Digital Insights in 2020
Many national franchise stores are failing to appear in Google Maps search results. Columnist Wesley Young’s observations may help these brands improve their visibility. Many brands continue to be challenged by location-based search despite its importance...
by Guardian Owl | Jun 15, 2017 | Digital Insights in 2020
With my recaps of the Local SEO sessions at SMX West last month, we had a bit of a break from Greg’s Soapbox. Never fear, it’s back in full force this month! I’ve been lucky enough to have the opportunity to attend several large conferences over the last few months,...
by Guardian Owl | Jun 15, 2017 | Digital Insights in 2020
From its inception in the early 2000s to now, the popularity of targeted pay per click (PPC) advertising has grown dramatically. Due to this popularity and success, many businesses not currently using the system are considering making the move. However, it is...
by Guardian Owl | Apr 11, 2017 | Digital Insights in 2020
Search engines help you get new readers, viewers, and listeners for your content, but all too often you yourself are the reason search engines hold your content back from prominent positions in their search results pages. Search engines want to show the world your...
by Guardian Owl | Apr 11, 2017 | Digital Insights in 2020
Efforts to drive more traffic and rank better on search engines sometimes seem to be in conflict with those for increasing conversion rates for your website. But, as improved user experience becomes a stronger criterion for search engines, search engine optimization...
Recent Comments