Perplexity AI, an A.I. company that has its own gen-A.I. search engine, offers a Perplexity Enterprise Pro plan for businesses looking to streamline information access within a company.
The Five Most Key Takeaways from This Blog Post:
The idea of this offering is to make internal research for companies much more convenient. The immediacy of getting answers from a conversational search engine could potentially speed up operations.
For users, the draw is that the A.I. will search the Internet in real time, offering access to up-to-date information.
In a social-media post, Perplexity Enterprise Pro founder Aravind Srinivas claims that Perplexity Enterprise Pro offers heightened security offerings.
Citations and sources will be provided by the search engine, though of course the onus is on the users to actually verify the accuracy of the information.
Multimedia answers go beyond just a text-chat response, as users can get bar graphs, charts, and even images and videos that further illustrate the point.
Something Like a Sub-Librarian
Sub-librarians assist higher-ranked librarians in all sorts of tasks, but fetching information is certainly among them.
That role is what Perplexity Enterprise Pro will play for company employees that need to look up information pertinent to the task at hand.
The whole gambit here is that enterprise companies, always interested in “efficiencies”, will be more than glad to have employees delegate the task of sifting through the instantly generated search-engine-results pages (S.-E.-.R.P.’s) Internet searches.
Doing so, the idea implicit behind the entire existence of Perplexity Enterprise Pro, could potentially speed up operations, which in turn could save money or enable a higher level of productivity and performance in employees.
Whether that will actually be the case remains to be seen.
Use Cases for Perplexity Enterprise Pro
Perplexity has some big-name clients that by virtue of having recognizable names will certainly attract other clients of any-sized names to using Perplexity Enterprise Pro.
For instance, the Cleveland Cavaliers (the organization rather than the team itself), which is apparently using this technology to research ticket-sales trends to find more efficient ways to fill seats. Also, researching potential partnerships that could benefit this professional-sports business.
A Closer Look at the Cleveland Cavaliers
Perplexity published a case study that more resembles a client-success blog about the Cleveland Cavaliers’ use of Perplexity.
According to the online post, the A.I. implementation touched as many as 15 different people in the organization. Examples include using Perplexity to boil down I.T.-department info to stakeholders and researching how environmental factors may influence how the stadium will operate in the future.
Though we do not always perceive sports teams as merely a client-facing segment of a larger for-profit organization, the fact of the matter is that these sports organizations indeed function much like corporations.
If you really want to be brutally reductive about the whole business you could simply boil it down to the athletes themselves as being like actors in a Hollywood movie. The athletes may be the main attraction for the customers, but there is an entire system in place that structures the delivery of those performances to the viewing, paying or otherwise simply advertised-to audience.
Hence, the drive for the Cleveland Cavaliers to incorporate an A.I. search engine for the express purpose of research into its operations. And the drive to even have an “AI Solutions Architect”, which is of a different category than a power forward, on the Cleveland Cavaliers.
The Evolution of A.I. in Search Engines
Artificial intelligence had been a key technology for search engines well before the boom in generative A.I. technologies that the November 2022 release of ChatGPT served as the opening salvo of.
For instance, Google’s search engine must have A.I. to automatically sift through the huge amount of content that is published on the Internet every day. Specifically, to understand the language in the searches and relate the “keywords” to relevant concepts.
Perplexity represents the next step in search engines, which is to basically make search engines feel like using a conversational computing platform with extensive knowledge of many subjects.
Other Great GO AI Blog Posts
GO AI the blog offers a combination of information about, analysis of, and editorializing on A.I. technologies of interest to business owners, with especial focus on the impact this tech will have on commerce as a whole.
On a usual week, there are multiple GO AI blog posts going out. Here are some notable recent articles:
For Businesses and Other Organizations, What Makes a Successful Chatbot?
IBM Watson vs. ChatGPT vs. Gemini: How Will Each Affect Search Engines?
Using A.I. to Find Resources for Business Owners
How Would Restricting Open-Source A.I. Affect Business Owners?
The EU’s A.I. Act Has Become Law: The Implications for Business Owners (Especially American)
In addition to our GO AI blog, we also have a blog that offers important updates in the world of search engine optimization (SEO), with blog posts like “Google Ends Its Plan to End Third-Party Cookies”.
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