Implementing web-acessibility changes to a website can be a challenging endeavor. This becomes especially relevant for business owners as the legal landscape leads to stronger enforcement of accessibility standards. That, and broadening accessibility standards to be more inclusive. A.I. can help automate some of this website-updating work.
The Five Most Key Takeaways from This Blog Post
- A.I.-powered website-development tools are making it easy to readily and quickly comply with web-accessibility standards.
- This can be a boon to business owners that do not have web-dev expertise. It can also save costs related to hiring web developers, who can sometimes be forbiddingly expensive (and hard to schedule) for small-business owners.
- Among the uses for artificial intelligence here involves optimizing a website so that it is readily accessible for people who use screen readers. For instance, automating the creation of alt text for images on a web site.
- How it works is that the A.I. scans a given web page and, through analysis, predicts what the purpose of each element is.
- To broaden the scope a bit, A.I.-related technologies like B.C.I. (brain-computer interfaces) will make the web even more accessible for people who opt to use such technologies.
Increasing Accessibility with A.I.
It can be daunting for business owners to keep up with the consistently evolving and expanding standards for web accessibility.
That is because any business owner that does not have web-dev expertise or someone with such expertise on standby would need to consistently stay up-to-date with the changing regulatory landscape. Then, make the necessary updates to meet the legal requirements for accessibility.
A.I., then, is welcome here, especially in the form of A.I. tools that the creators can update to include recent updates to universal accessibility standards.
Personalized Web-Browsing Experience
An exciting application for web accessibility involves using A.I. that can adjust the web-browsing experience to a given users’ specifications.
Users can adjust the website as if they were developers, without any of the requisite web-dev knowledge.
The A.I. here quickly generates the altered web pages. Examples here include changing the font size and spacing.
Or make the cursor larger and adjust the color contrasts.
In some cases, users could even create their own accessibility profiles to save and implement across a website.
Presets for Different Demographics
Another nice option is to toggle on presets specifically designed for certain conditions.
For instance, a seizure toggle can dim the colors on a web page, pause any auto-playing videos, and adjust other elements that could potentially trigger epilepsy.
A.D.H.D. management can also be easier with such accessibility tools. This particular use could lead to less-distracting web pages.
Same goes for people with vision impairments, allowing them to automatically adjust the website instead of having to make a series of adjustments manually.
The Upshot for Business Owners
The important thing about this technology is that it can take some of the burden off of business owners in trying to hit the probably-impossible-to-hit target of creating a universally accessible website.
That is welcome because the reality is that, as the saying goes, different strokes for different folks. In this context, that could refer to keystrokes.
What’s more, such A.I. implementations can use machine learning to continually update the web pages, scanning and rescanning consistently.
That way, new content added to the site will be taken care of by the A.I.
Always Pass the Human Test
Of course, ensuring that the A.I. is actually making the website more accessible is something that a human should still test.
One of the biggest caveats about using A.I. is that users should not just take A.I.’s word that it correctly completed a task. Test and review the results to see whether the updates actually satisfy the regulations.
Other Great GO AI Blog Posts
GO AI the blog offers a combination of information about, analysis of, and editorializing on A.I. technologies of interest to business owners, with especial focus on the impact this tech will have on commerce as a whole.
On a usual week, there are multiple GO AI blog posts going out. Here are some notable recent articles:
- For Businesses and Other Organizations, What Makes a Successful Chatbot?
- IBM Watson vs. ChatGPT vs. Gemini: How Will Each Affect Search Engines?
- Using A.I. to Find Resources for Business Owners
- How Would Restricting Open-Source A.I. Affect Business Owners?
- The EU’s A.I. Act Has Become Law: The Implications for Business Owners (Especially American)
In addition to our GO AI blog, we also have a blog that offers important updates in the world of search engine optimization (SEO), with blog posts like “Google Ends Its Plan to End Third-Party Cookies”. 0
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