Buzzfeed’s Artificial Intelligence Initiative Shows Businesses How to Adapt to AI’s Evolution in 2023

Nobody was surprised that Microsoft and Google joined the ever-growing A.I. race, but the addition of Buzzfeed may surprise some people.

According to a recent report by the New York Times, Buzzfeed is starting to gain momentum in its efforts to become a big name in the A.I. game.

What A.I. Is Buzzfeed Developing

Buzzfeed’s big gambit is a free-to-use chatbot named Botatouille. With a name reminiscent of the Pixar animated film Ratatouille, it is no coincidence that Botatouille is going to be an A.I. cooking assistant.

Whether you’re searching for fun new recipes for a dinner party or aiming to enhance the deliciousness of your spaghetti, Botatouille will accomplish the task.

Buzzfeed’s Artificial Intelligence chatbot is just one more example of a growing trend across the tech world, which is that generative A.I. that can produce content at the snap of a finger is becoming the norm.

Buzzfeed’s Artificial Intelligence Example Demonstrates That A.I. Innovation Often Requires Specification

Will Buzzfeed’s A.I. be a success?

The answer is that it depends on how willing Buzzfeed is to corner this cooking-assistant chatbot niche.

 BuzzFeed Tasty describes this A.I. as the “first of its kind”. The truth of that statement is somewhat questionable, because you can ask ChatGPT and Bard for recipes as well.

Right now, the reigning general-purpose chatbot is ChatGPT, and part of the reason for this is that it is free to use, and even has a smartphone app.

What Buzzfeed will need to do is make sure that its recipe-creating chatbot can consistently outperform ChatGPT, offering higher-quality and more creative answers than ChatGPT and other competitors, such as Google’s Bard.

This would mostly be done through continually training the A.I. on cooking-related data. This would also entail ensuring that its machine learning capabilities are strong enough so that it can autonomously improve as it receives more and more data.

This specialization for a specific task is one strategy for leveraging A.I., and is relevant to any business owner looking to incorporate A.I. into the business’ daily operations. The company to partner with, then, is IBM.

IBM Watsonx Will Allow Businesses to Adapt A.I. to Specific Uses

IBM recently announced its latest innovation: Watsonx, which builds on IBM Watson to create a truly next-gen A.I. that is specifically tailored for businesses.

Watsonx includes many A.I. platforms under its umbrella name, such as prediction tools that can help your company get the best prices on inventory, as well as popular offerings like generative A.I.

What makes Watsonx stand out from ChatGPT and Bard is the ability to completely tailor Watsonx to your specific business. This can be done easily by you, as it will be user-friendly and customizable based on your own data and goals.

Watsonx is not yet out, but you can leverage IBM Watson’s stellar A.I. offerings today. Read on below to learn how partnering with Guardian Owl Digital can be the key to implementing IBM Watson into your marketing strategy.

Want to Use AI for Your Business? Let’s GO.

With ChatGPT, artificial intelligence finally had its “iPhone moment”.

Like smartphones, which were once a niche technology, AI is slowly becoming universally recognized as one of the most important and life-changing technologies of our era.

There are many business owners out there wondering how they can take advantage of AI. What they may not know is that plenty of businesses, including their competitors, are already using AI.

Right now, the technology is available to business owners. They just need to know where to look.

Guardian Owl Digital has a proven track record of working with businesses through its AI and machine learning initiative, GO AI.

GO AI, through a partnership with Findability Sciences, offers clients the services of AI platforms like IBM Watson that offer you automated marketing solutions.

This includes TouchUp, which will tell you how your customers will receive your creative marketing materials.

Predict+ offers up to 99% accurate predictions for important data such as customer churn rates or the prices of materials you order for your operations.

Persona modeling offers you key cognitive insights into your customer base, enabling you to improve your marketing and customer outreach efforts based on what your customers care about.

And that is just a few of the AI and machine learning solutions that we offer.

From finance to manufacturing to healthcare and beyond, any and every industry, and businesses of all sizes, can benefit from our affordable AI solutions.

So, what are you waiting for? GO AI today to grow your business.